Creating Knowledge Assessments: Teaching Members to Build Quizzes

Overview

The Knowledge Assessment Module in your campus platform allows you to test member understanding and create accountability checkpoints throughout Learning Paths. This guide teaches you how to help Campus Members build interactive quizzes that increase engagement, measure comprehension, and create completion milestones.

Campus Map Context: This is a Phase 2-3 feature that increases course completion rates, provides transformation evidence, and justifies premium pricing through structured learning validation.


Why Knowledge Assessments Matter

For 45+ Course Creators:
Quizzes aren’t just for testing – they’re transformation proof. When members pass assessments, they gain confidence that they’re actually learning. This psychological win keeps them moving forward and reduces refund requests.

Strategic Benefits:

  • Creates accountability checkpoints
  • Increases perceived course rigor (higher value perception)
  • Provides completion milestones (dopamine hits)
  • Generates testimonial material ("I scored 95%!")
  • Reduces "I didn’t learn anything" objections

Teaching Members to Add Assessments

Step 1: Create or Select a Learning Path

Guide members to:

  1. Create a new Learning Path OR edit an existing one
  2. Navigate to the Learning Path editor

Teaching Tip:
If members are new to Learning Path creation, direct them to the "Creating and Managing Learning Paths" guide first.

Step 2: Add the Assessment

From within the Learning Path editor:

  1. Click the Add New button
  2. Select Quiz from the dropdown menu
  3. A popup window will appear

Configure Basic Settings:

  • Enter the Quiz Title (what members will see)
  • Choose action: Add (saves and closes) OR Add & Edit (saves and opens editor)

Strategic Naming for 45+ Audience:

Good Names:

  • "Week 1 Knowledge Check"
  • "Goal-Setting Fundamentals Assessment"
  • "Implementation Readiness Quiz"

Poor Names:

  • "Quiz 1" (no context)
  • "Test" (creates anxiety)
  • "Assessment" (too formal)

Configuring Assessment Settings

After creating the assessment, a settings panel appears on the right side. Guide members through each configuration section.

Features Settings

These toggles control the core functionality of your assessment.

Enable Video Embed

Purpose: Display an instructional video at the top of the assessment

Use Case:
Perfect for video-based assessments where members watch content before answering questions.

Teaching 45+ Course Creators:
Use this for "Watch and Apply" style assessments. Members watch your 10-minute lesson video, then immediately answer comprehension questions below.

Enable Comments

Purpose: Allow Campus Members to leave comments on the assessment page

Use Case:
Great for creating community discussion around challenging concepts.

Business Application:
When members struggle with a question, they’ll ask for help in comments. This reveals curriculum gaps you can address in future cohorts.

Set a Passing Grade

Purpose: Require a minimum score for members to progress

When Checked: A new field appears asking for the passing percentage

Strategic Use:

For $997 Cohorts:
Set passing grade at 70-80%. This creates real accountability without being punitive.

For High-Ticket Masterminds ($5K+):
Set passing grade at 80-90%. Your premium members expect rigorous standards.

For Free Courses:
Consider no passing grade. Let members self-assess without barriers.

Teaching 45+ Audience:
Explain that failing an assessment isn’t permanent. Members can retake it immediately. This reduces test anxiety.

Hide Answers on Result Page

Purpose: Prevent members from seeing correct answers after submission

Use Case:
Use this when you want members to discover answers through discussion or when retaking the quiz should require genuine learning (not just memorizing what was wrong).

Best Practice:
Only hide answers if you provide alternative ways to learn (discussion Space, office hours, 1-on-1 support). Don’t leave members confused about why they got something wrong.


Featured Media

If you enabled video embed, this section lets you add the video.

Embed Tab

How it Works:
Paste a video URL from supported platforms:

  • YouTube
  • Vimeo
  • Wistia

Then click Embed to process the URL.

Teaching Tip for 45+ Audience:
Always use the shareable URL (starts with https://), not the embed code. If members see <iframe>, they’re using the wrong format.

Custom HTML Code Tab

For Advanced Users:
Paste complete embed code for unsupported platforms or custom video players.

When to Use:

  • Self-hosted videos
  • Proprietary learning platforms
  • Custom video players with special features

Lesson Duration

Purpose: Set expected completion time for planning and pacing

Format: Enter time in minutes and/or seconds

Strategic Use:

For 45+ Busy Professionals:
Always set realistic durations. If your assessment takes 15 minutes, don’t say "5 minutes." Overestimating time is better than underestimating – it prevents frustration.

Business Application:
Use total assessment durations to calculate cohort time investment. "This program includes 8 hours of video lessons plus 2 hours of knowledge assessments" sounds more valuable than just listing lesson count.


Featured Image

Purpose: Add a visual thumbnail representing the assessment

How It Works:
Click Upload Image to select a thumbnail

Strategic Use:

Use assessment thumbnails that communicate topic:

  • 🎯 for goal-setting assessments
  • 📊 for strategy assessments
  • ✅ for implementation checklists
  • 🏆 for final completion assessments

Teaching 45+ Course Creators:
Don’t stress over custom graphics. Use Canva templates with your brand colors. Consistency matters more than design perfection.


Documents & Files

Purpose: Attach supplementary materials members can reference during the assessment

Use Cases:

  • Reference guides they can consult
  • Worksheets to complete before answering
  • Case studies to analyze
  • Calculation tools (Excel templates)

Strategic Application:
For "Open Book" style assessments, provide reference materials that mimic real-world scenarios. Your 45+ audience will appreciate realistic, practical assessments over rote memorization.


Adding Assessment Questions

After configuring settings, click Add Question to begin building the assessment. A popup window appears with question configuration options.

Question Type

Choose between two formats:

Single Choice

Behavior: Only one correct answer
Members Select: One radio button

Use When:

  • Testing factual knowledge
  • Seeking a definitive answer
  • Want clear right/wrong feedback

Example:
"What is the first step in the goal-setting framework?"

  • [ ] Write your goal down
  • [x] Identify your core motivation
  • [ ] Set a deadline
  • [ ] Share with accountability partner

Multiple Choice

Behavior: More than one correct answer
Members Select: Multiple checkboxes

Use When:

  • Testing comprehensive understanding
  • Want to assess multiple related concepts
  • Realistic scenarios have multiple valid approaches

Example:
"Which of these are essential elements of a sustainable morning routine? (Select all that apply)"

  • [x] Consistent wake time
  • [ ] 2 hours of activities
  • [x] Personal development activity
  • [x] No phone for first 30 minutes

Teaching 45+ Course Creators:
Single Choice questions are easier to grade and less confusing. Use Multiple Choice sparingly – only when there genuinely are multiple correct answers.


Question Components

Image (Optional Toggle)

Purpose: Add a visual element to the question

Use Cases:

  • Screenshot analysis ("What’s wrong with this setup?")
  • Before/After comparisons
  • Diagram interpretation
  • Tool interface identification

Teaching Tip:
Images are powerful for visual learners but slow down completion. Use them strategically, not just for decoration.

Question Text

Purpose: The actual question members will answer

Best Practices for 45+ Audience:

Good Questions:

  • Direct and specific
  • Use familiar language
  • One concept per question
  • Clear what’s being asked

Poor Questions:

  • Double-barreled (two questions in one)
  • Trick questions (erode trust)
  • Overly technical jargon
  • Ambiguous wording

Examples:

GOOD:
"According to the SMART framework, what does the ‘M’ stand for?"

POOR:
"In contemporary goal-setting methodologies, particularly those emphasizing quantifiable outcomes, which nomenclature component addresses assessment?"


Response Options

How It Works:
Add answer choices for members to select. Mark the correct answer(s) by clicking the circle or checkbox next to each option.

Guidelines:

Number of Options:

  • 3-4 options for Single Choice
  • 4-6 options for Multiple Choice

Writing Distractors (Wrong Answers):
Make wrong answers plausible but clearly incorrect to someone who learned the material. Don’t use obviously silly options.

Example – Good Distractors:
Question: "What percentage of your income should you save according to the 50/30/20 rule?"

  • [ ] 30%
  • [x] 20%
  • [ ] 10%
  • [ ] 40%

All options are reasonable percentages, but only 20% is correct.

Adding More Options:
Click + Add new option to include additional answer choices.


Help Text (Optional)

Purpose: Provide hints or additional context for the question

Use Cases:

  • Clarify confusing terminology
  • Offer a strategic hint
  • Reference specific lesson content
  • Reduce unnecessary failures

Teaching 45+ Audience:
Your members aren’t trying to "game" assessments. Help text isn’t "cheating" – it’s scaffolding. Use it generously to support learning, not just test.

Example:
Question: "Which automation tool would you use for email sequence workflows?"

Help Text: "Think about the lesson on email marketing automation. We discussed three tools, but only one specializes in behavior-triggered sequences."


Status (Enable This Question)

Purpose: Toggle questions on/off without deleting them

Use Cases:

  • Testing new questions with beta members
  • Temporarily removing outdated questions
  • A/B testing different question formats
  • Seasonal content (hide off-season questions)

Strategic Application:
Create a question bank with more questions than you use. Randomly enable different questions for different cohorts to prevent answer-sharing.


Saving Questions

After configuring the question, click Add Question at the bottom right of the popup.

Important: Repeat this process for each question in your assessment.

Recommended Question Count:

For Weekly Check-ins: 5-7 questions (5-10 minutes)
For Module Assessments: 10-15 questions (15-20 minutes)
For Final Assessments: 20-30 questions (30-45 minutes)

Teaching 45+ Course Creators:
More questions ≠ better learning. Your members are busy professionals. Respect their time with focused, high-value questions that truly test comprehension.


Managing Assessment Questions

Once questions are added, you can manage them efficiently.

Question Management Options

Click the three-dot menu next to any question to access:

Enable or Disable:
Toggle the question on/off without deleting

Edit:
Modify the question, answers, or settings

Delete:
Permanently remove the question

Important: Always click Save in the top-right corner after making changes.


Assessment Preview

Before publishing, preview exactly what members will see.

Member Experience

When Campus Members take the assessment:

  1. They see all questions on one page OR one question at a time (depending on your settings)
  2. They select their answers
  3. They submit the assessment
  4. They see results immediately (unless you disabled instant feedback)

Result Screen Shows:

  • Total score (percentage and fraction)
  • Pass/Fail status (if passing grade enabled)
  • Correct answers (unless hidden)
  • Option to retake (if they failed)

Publishing Your Assessment

Critical Step:
Assessments remain in draft mode until you publish them. Members cannot see or take unpublished assessments.

To Publish:
Click Publish or Save Changes to make the assessment live.

Teaching Tip for 45+ Audience:
Create a "Test Member" account and take your own assessment before publishing. You’ll catch confusing wording, wrong answer keys, and technical issues your members would encounter.


Strategic Assessment Design by Business Model

Free Community Model

Assessment Strategy: Low-stakes knowledge checks

Approach:

  • No passing grade required
  • Show correct answers immediately
  • 5-7 simple questions
  • Focus on engagement over rigor

Goal: Build trust and demonstrate your teaching quality without creating barriers.


$997 Cohort Model

Assessment Strategy: Accountability checkpoints with real standards

Approach:

  • 70-80% passing grade required
  • Weekly knowledge checks (5-7 questions each)
  • Module assessments (10-15 questions)
  • Final comprehensive assessment (20-30 questions)
  • Show correct answers after passing
  • Enable comments for peer learning

Sample Assessment Structure:

Week 1 Assessment: Foundation Concepts (7 questions)
Week 2 Assessment: Strategy Development (7 questions)
Week 3 Assessment: Implementation Planning (7 questions)
Week 4 Assessment: Troubleshooting (7 questions)
Final Assessment: Complete Application (25 questions)

Teaching 45+ Course Creators:
This structure creates weekly wins (passing smaller assessments) while building toward a meaningful final achievement (comprehensive assessment).


High-Ticket Mastermind ($5K+)

Assessment Strategy: Rigorous mastery validation

Approach:

  • 80-90% passing grade
  • Scenario-based questions (not just recall)
  • Case study analysis
  • Open-ended application questions
  • Private feedback on wrong answers
  • 1-on-1 review calls for members who struggle

Premium Positioning:
High-ticket members expect challenging assessments that prove they’ve mastered material. Don’t dumb it down – rigorous standards justify premium pricing.


Teaching Your Members About Assessments

Set Expectations Early

In your welcome materials, explain:

Assessment Philosophy:
"Assessments aren’t designed to trick you. They’re checkpoints to ensure you’re getting real value from this program."

Retake Policy:
"You can retake any assessment immediately. There’s no penalty for not passing on the first try."

Purpose Statement:
"These assessments exist to help YOU know you’re learning, not to judge you."


Address 45+ Test Anxiety

Many 45+ professionals haven’t taken formal tests in decades. Address common concerns:

Q: "What if I fail?"
A: Failing means you get to retake it with better preparation. It’s not permanent.

Q: "Are these timed?"
A: No. Take as long as you need to thoughtfully answer each question.

Q: "Can I use my notes?"
A: Absolutely. These are open-book assessments designed to mirror real-world scenarios.

Q: "What happens if I don’t pass?"
A: You can retake immediately or reach out for 1-on-1 help to understand confusing concepts.


Implementation Best Practices

Start Easy:
Make your first assessment simple. Build member confidence before increasing difficulty.

Provide Study Guides:
Before each assessment, give members a one-page study guide listing key concepts that will be tested.

Celebrate Wins:
When members pass assessments, acknowledge it publicly (with permission). "Congratulations to Sarah for passing the Week 2 Assessment with 95%!"

Analyze Results:
Review which questions most members get wrong. This reveals curriculum gaps to address.

Update Regularly:
After each cohort, refine questions based on member feedback and performance data.


Troubleshooting Common Issues

"Members say they can’t see the assessment"

  • Verify the assessment is published (not draft)
  • Check that the Learning Path is published
  • Confirm members have access to that Learning Path

"Everyone is failing the assessment"

  • Questions might be too difficult or poorly worded
  • Review questions members consistently fail
  • Consider lowering passing grade or revising questions

"Members are sharing answers"

  • Create larger question banks
  • Randomize which questions appear
  • Use scenario-based questions (not just recall)
  • Make assessments open-book so sharing is irrelevant

Phase 2-3 Campus Map Integration

Phase 2 – Monetization:
Add weekly knowledge checks to create accountability and perceived rigor. Members completing assessments feel they’re getting their money’s worth.

Phase 3 – Scaling:
Use assessment data to improve curriculum. Questions everyone gets wrong reveal teaching gaps to address in future cohorts.

Retention Strategy:
Members who pass assessments are less likely to request refunds. Completion certificates based on assessment performance create social proof and testimonial opportunities.


Support Resources

If members struggle with assessments, create a dedicated "Assessment Help" discussion thread in your campus community. Often, peer explanation is more effective than facilitator re-teaching.

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