How To Leverage Your Past Webinar Videos

Written by James Maduk

June 5, 2020

More Than Courses

Our site is a learning campus. It has more that just courses, in fact we do weekly live training in the form of classes – live webinars. These LearnDash related courses look at how to create online courses, build a learning campus and most importantly ways to market and sell your course.

There’s a ton of great information inside each 60 minute video.

Once you get started selling courses online, you’ll quickly realize that If you’ve got more than a single course in your learning campus you should create a course library. It’s an important way to keep your course organized so that any learners are able to sort through and find the course, lessons or topics that then need to complete what they’re trying to do.

Here’s my sites dashboard with 2 buttons leading to my complete library of courses and listing of the actual courses I’m already enrolled in and taking.

The WPGrow Campus LearnDash Course Library

When we started out it was before plugins like LearnDash were available to deliver structured content as a course. It was tough. Getting the structure put together, editing and producing multimedia content. Putting together quizzes and all the logical steps required to guide the person through the complete course weren’t available to us.

So…. we started out by creating more of a membership site using recordings of past presentations or webinars as the protected content that we “called” a course. 🙂 These aren’t courses really, it’s a recording!

So…

What else can you do with this treasure trove of content? We’re going to go through a real efficient way to leverage all that great content.

What To Do With Recorded Events?

Our Campus has a “Classes” menu and a “Past Classes” menu.

The Past Classes link brings you to the list of upcoming webinars. When I created this post you can see that there are 2 upcoming sessions with 2 different topics. and that’s the real problem with recorded webinars.

Too Many Topics

If you’re doing webinars or recording live sessions the other big issue is managing the topics covered. Think about the last 60 minute training you sat through. How many topics were covered? Do you remember what part of the 60 minutes recording contained each topic?

Even more important, think about how many recordings you already have?

Today our Webinar archive has well over 200 hours of content! That 200 hours of video content is valuable. The problem is that the recordings are 45-90 minutes in length. They can’t be used for a course unless they were chunked down and heavily edited.

So I’m going to show you a great way to generate revenues from this great info.

Leverage Recorded Events

Click on our “Past Classes” and on your site you’ll be brought to a unique search page.

Select the Video Search Bar

Where we can search directly for the point in any video we’ve added to our webinar archive where that specific keyword or phrase has been mentioned. In the following example we added the word “grid” and then pressed enter.

Remember this search is referencing the text that was automatically transcribed from the video.

Select From The Video Search Results

We searched for the word “grid” in this example. The search has returned a listing of the exact spot in any video from the library that references that word.

In this first example it’s 34.33 minutes into the LearnDash Sales Page Examples Webinar. There’s even a line of text to put the video in context. All you have to do at this point is click play.

Start Watching

No searching through hours of content to find the exact answer to your question, just a list of targeted spots in all the webinar and event recordings you’ve archived. You can even fine tune what and when the video you are searching from.