The 7 Must-Have AI Tools I Use to Build Courses, Videos, and My Education Business

Must-Have AI Tools

Summary & Key Takeaways

Key Takeaways:

These 5 AI Tools Are Non-Negotiable.
I use ChatGPT, Claude, Gemini, Perplexity.ai, and Canva every single day. They’re the backbone of everything I create. If you’re just starting out, these are the ones you absolutely need.

Perplexity Replaced Google Search for Me.
I don’t even use Google anymore when doing course research. Perplexity gives me better summaries, direct links to sources, and ideas I wouldn’t have found on my own.

Claude Helps Me Sound More Natural.
I love using Claude for emails, presentations, and lessons. It explains things in a more conversational and elegant way than ChatGPT sometimes does. It feels more like how I talk.

NotebookLM Keeps My Research Organized.
When I’ve done my research in Perplexity or created documents, I upload them into NotebookLM. Then I can ask questions, summarize, or generate new content based only on my material. It’s a game-changer for repurposing.

Descript and CapCut Save Me from Editing Hell.
I do a lot of live edits and avoid post-editing whenever possible. But when I need to clean something up, I use Descript (edit the text, and it edits the video!) or CapCut if I want to get fancy.

Google’s New Tools Are the Future of Content Creation.
Tools like Google Vids, FX, and ImageFX are letting me create videos and images using just plain text. That means no camera, no lighting setup—just my ideas and a few sentences.

Don’t Chase Every New Tool.
There are 20,000+ AI tools out there. I’ve learned to ignore most of them. Everything I need to plan, create, and publish my content lives inside this stack I just showed you.

MyLens and Napkin Make My Ideas Visual.
These two tools help me turn spreadsheets, lesson plans, or long text into visuals and infographics that work great in my videos and course slides.

Live > Edited.
I believe in capturing content live and pre-edited whenever possible. That’s what I do on my livestreams. It saves time and lets me stay consistent.

My Personal Platform Makes It All Work.
At the end of the day, I need a place to put everything I create. That’s why I built my own branded platform at TrainingSites.io. If you’re serious about your course business, you need a place to call home too.

Action Items:

✅ Open Accounts for the Core 7 Tools:
Get started with ChatGPT, Claude, Perplexity.ai, Gemini, Canva, NotebookLM, and YouTube. These are the core of everything I do.

📥 Download My Checklist:
I put together a full PDF of all the tools I use — basics and beyond. Grab it inside the free member area at TrainingSites.io/join.

🎥 Try Google Vids or FX:
Use text prompts to generate a video or image. It’s wild how far you can go now without a camera.

📄 Start Saving Your Research:
Use Perplexity for research and store your best docs in NotebookLM to build future lessons and scripts faster.

🖼️ Use MyLens or Napkin.ai to Visualize Ideas:
Upload outlines or long text, and let these tools turn them into course visuals or graphics.

📊 Stick to a Core Stack:
Resist the urge to test every new tool. Master these main ones, and you’ll be ahead of 95% of creators.

📚 Create a Personal Campus:
Everything I create lives on my own platform—not just YouTube. Start building yours so you’re not dependent on someone else’s algorithm.

📣 Join Me Live:
I do daily livestreams showing how I use these tools to create, teach, and grow. Subscribe and join the community—it’s all free.

About the Video

In this video, I walked you through my personal stack of AI tools — the ones I use every single day to create videos, build courses, generate graphics, repurpose transcripts, and market my education business. If you’re new to AI or just getting started with course creation and content marketing, these are the foundational tools you need to understand first. I kept it simple, broke it down by category, and focused only on what actually works and what I use regularly in real workflows.

I also shared some new and experimental tools—especially from Google Labs—that are changing how we create content without ever needing a camera. These tools let me go from idea to video using just text, saving me tons of time and editing hassle. But the biggest takeaway? You don’t need 20 different tools. Just focus on these core ones, learn how they work, and then build from there. That’s how I run everything inside my own training site and education platform.

Livestream Details

Tutorial Series

Share This Video

Facebook
Reddit
Twitter
LinkedIn

Creator

Picture of James Maduk

James Maduk

I Build Training & Membership Sites For Your Courses, Coaching & Community. It's a done for you service when you're pressed for time, hate technology, and have no idea how to get started!

WPGrow