James looked at his shopping cart and saw the same problem every solo business eventually runs into: the product copy had drifted. Different tones, different formats, some of it selling things he doesn’t even charge for anymore. He’d built AI agents that were good at writing cart copy — he just never turned them loose…
What You’ll Learn Most educators hate finding leads. James started his working life knocking on doors selling photocopiers, so he’s not romantic about it. In this session he installs an outreach agent team live and runs it end to end — find prospects, score them, enrich them, write the pitch. By the end you’ll know…
What You’ll Learn This one is short and pointed. No specs, no benchmarks. James walks through five changes he thinks Opus 5 forces on anyone running a course business — and he’s candid that most of it reads as bad news if your model is selling what you know. 1. You Can No Longer Sell…
A live product launch run by an AI chief of staff: the digital-product-launch playbook that builds the cart, sales page, course, emails, social, and community posts, with the offer, copy, and delivery teams doing the parts you hate.
A frontier model that can run long, multi-step tasks changes how educators sell. The porch-roof story shows the pattern: find, understand, personalize, cheapen, and reach people who did not know they needed you.
Wanting more traffic but short on time, James hands his podcast-guesting outreach to Dean, his campus operating system. The lesson: ask AI for the outcome, not the how-to — and let the OS’s memory of your goals and ideal customer profile turn a one-off request into a running system.
James runs his “build a new offer” playbook live: from one prompt, Dean takes a bare product folder to fully ready-to-sell — sales page, pricing, cart, launch emails, social, community post, and buyer onboarding — by handing work across four departments. Plus how to document your own launch workflow.
If you’re a coach, consultant, or teacher over 45, your years of recordings, courses, and hard-won process are a goldmine you’re probably sitting on. In this live workshop James shows how to mine it: repurpose old assets with a Content Flywheel, build an AI operating system you talk to like a chief of staff, turn your know-how into sellable playbooks, and run a no-ick lead-gen pipeline — so you can just teach and let agents do the rest.
What You’ll Learn The AI tool releases are coming faster every week — GPT 5.5, Claude Design, a new Gemini desktop app, all inside the last ten days. Most educators are either panicking or frozen. This tutorial walks through the mental model James uses to stay calm and excited instead: stop chasing tools, start running…
The Problem This Solves Cold outreach is painful because it is manual. Find a lead, research them, figure out their pain, write a personalised message, send it, follow up. Repeat 50 times a week. Most solopreneurs either skip it entirely or do it badly. This agent does all five steps. Your job is to review…
What This Video Covers In this live build stream, James demonstrates how to iteratively improve an underperforming AI sales agent instead of scrapping it and starting over. You’ll see the complete workflow: identifying performance gaps, planning improvements using Claude Co-work, implementing changes with Claude Code, and testing in a production environment. This is a master…
You Don’t Need Kajabi to Run a Profitable Coaching Group If you’re a coach, consultant, or educator thinking about monetizing group coaching, the platform question always comes up: do you need Kajabi, Teachable, or another all-in-one platform? The short answer: no. WordPress gives you full ownership, lower costs, and the flexibility to build exactly the…