Should I be adding AI features to my course or avoiding them entirely?

Add AI features — but strategically and in service of student outcomes. The courses gaining the most ground right now are those teaching students how to use AI tools as part of the subject matter, or using AI inside the learning experience to accelerate practice and feedback loops. Ignoring AI entirely signals to your market that you are behind. Integrating AI carelessly risks making your course feel gimmicky. The right approach is to ask: "Where in my student’s learning journey would AI save them time or improve their results?" Start there.